Role - Creative Directors
Ofcom needed to tell porn users about the new Age Assurance Law. Users would have to prove they’re 18+ with I.D. to access adult content. It essentially made porn law the same as drinking law. We leveraged the over 100-year-old established and accepted drinking law to land this new one. We created a beer called PORNOGRAPHY, announcing you’ll need to prove you're 18+ to get served it.
